Haverfordwest County AFC are delighted to welcome Darth Marty Media as an Official Community Partner, bringing together two organisations with a shared passion for people, community and telling the positive stories of Pembrokeshire.

Led by experienced Pembrokeshire photographer Martin Jones, Darth Marty Media has a people-first approach to photography, working with businesses, charities, organisations, sports clubs and individuals to capture the people, personalities and moments behind them.

The partnership continues a long-standing commercial relationship between Martin and Haverfordwest County and will see Darth Marty Media work alongside the Bluebirds throughout the season, helping to showcase not only what happens on the pitch, but the people and stories that make up the wider club.

As part of the partnership, Martin will act as an official Haverfordwest County photographer at multiple first team fixtures, training sessions, community events and behind-the-scenes activity, creating a growing library of natural, people-focused photography for the club.

The collaboration will also help shine a light on Haverfordwest County’s expanding work within the community and the people, organisations and initiatives connected to the club across Pembrokeshire.

Commenting on the partnership, Martin Jones, founder of Darth Marty Media, said: “I’m absolutely delighted to become an Official Community Partner of Haverfordwest County.

“I’ve had a relationship with the club for a number of years and have seen first-hand just how much it has developed, particularly in its work across our communities.

“Darth Marty Media is deliberately people-focused. There is so much good happening across Pembrokeshire, and so many brilliant people doing positive things every day. I want to use photography to help tell those stories and make sure they’re seen.

“That’s why this partnership feels like such a natural fit. It’s built around people, relationships and community, and I’m incredibly proud to be part of it.”

Harry Thomas, Head of Community at Haverfordwest County AFC, said: “We’re delighted to welcome Darth Marty Media as an Official Community Partner.

“I’ve worked closely with Martin for a couple of years and have seen first-hand the passion and commitment he has for the club and the wider community.

“With our community programmes continuing to grow across Pembrokeshire, having someone who understands the club, our community and the importance of telling those stories makes this a really exciting partnership for us.

“We’re looking forward to working closely with Martin and Darth Marty Media to showcase the positive impact our club is having both on and off the pitch, and to help share stories of the people, programmes and partnerships that make our community so special.”

The partnership will see Darth Marty Media support Haverfordwest County throughout the season, capturing the action, personalities and community activity which together tell the wider story of the Bluebirds.

For Martin, it is also an opportunity to continue building Darth Marty Media around a simple principle – that behind every organisation are people, stories and achievements worth sharing.

Find the Real Moment. Do It Justice.

View on Haverfordwest County AFC Website: https://haverfordwestcountyafc.com/2026/08/darth-marty-media-announced-as-official-community-partner-of-haverfordwest-county-afc/